It is often said that you shouldn’t judge a book from its cover but for the sake of the books you intend to publish and more so for sale, the book cover plays such an integral part in the sales and marketability of the book as it is so natural for buyers to look and judge a book as appealing looking at it from the cover alone. Thus it is a fact that needs to be acknowledged that book cover design has the potential to make or break a literary work.
Like has been mentioned above, the book cover design happens to be a key part of your marketing effort. As a matter of fact and one you can be assured of is that however nice your works may be, having stringed together the best of works and words in your book, in the event that you happen to have not the best cover design instead having one that appears like one done by an amateur designer, you can be sure of seeing your books sitting and gathering dust on the shelves for quite some long time, getting the least of sales.
As such for any author of such high quality works of literary texts, it is only fair of you to ensure that you as well put in as much effort and ensure that you have as well spared your readers the embarrassment that often comes with the stigma of carrying with them such books of high quality that have not a fair representation of their content in the book cover design, which is the point of introduction to the book anyway.
The book cover as well plays an integral part in the event that you are looking at the need to attract the online browsers for your eBook. The picture gets even all the more interesting when looking at the fact that eBooks happen to be forming a significant share of the global sales of books, forming over one third of the sales globally. Looking at the clicks that you get on the eBooks, these are as well such that will be impacted on by the nature of the cover that is on the eBooks you have online. By and large, there is so much in the alternatives and options that browsers have before them when looking for eBooks and as such many will be looking for what visual clues there are when settling for the best of the eBooks among many of the options that they have. From this it is as such apparent that where you happen to fail packaging your book as is supposed to be, then the fact is that you are going to lose out in the competition that is so stiff online.
Basically, you will get to notice the fact that there are two primary reasons that make the book cover design a matter of significance. The first reason is the fact that this is the one reason that will make buyers pick on your books from the shelf or click on the thumbnails from the online platform.